For many people, just taking a box off can be very thrilling. And now it turns out that 89% of us are perfectly willing to pay a premium just so we can feel that heart flutter of opening a box. This is a true testament to the value of good packaging. We here at X· RHEA understand the need to make unboxing something as enjoyable as unboxing. Here are a few tips for designing a carton that will have customers eager to open it.
Why We Get So Excited by Unboxing
At the time of a customer getting a package, they would be excited and curious. This emotion makes them feel connected to the product or the brand. In the same way, if we know what makes unboxing exciting, we can design packaging that makes those feelings better.
Packaging and its Association Design Communicating with its Audience
A well-designed carton will assist the consumer in feeling an affinity to the product. By the use of flashy colors, silly pictures and exciting letters, we get packages that make me happy. That relationship may make them want to buy from us again.
Adding Touch and Sight for a Fantastic Unboxing Experience
We can leverage what customer’s see and feel to make unboxing special. With various textures, cool shapes, and fun openings to our folding carton boxes designs we can help your unboxing surprise still be felt well after the item has arrived. It is telling our customers that we care for their satisfaction from beginning to end.
TIPS FOR DESIGNING YOUR CUSTOM BOXES.
When you design a folding carton packaging, think about the overall unboxing experience. From the second a customer lays eyes on the package until the moment they open it, everything should be deliberate. To get customers excited, we can harness bright colors, cool graphics and clever designs that make them eager to know what’s inside.
Making Packaging a Part of the Marketing Strategy
Packaging does so much more than protect a product, it’s the marketing after all. We can make our packaging a major part of our marketing plan, using smart design techniques. From putting our name on it to adding fun extras, our custom folding carton boxes design can aid us in telling our story—our brand’s story—to our customers.